tips for event planners on being successful
Success of your operating company
Event Type
A celebratory event may be appropriate for a small business that has just won an award. An awards gala might be better for a larger company with more money and connections to spread around.A corporation will have a certain value to your brand, and you do not want to select a catering company that is doing business with one of your competitors, or rent an open air tent at a park on event day. If you choose these types of options, and it turns out that the weather is bad, this may turn off your audience.
Security
Do not underestimate the importance of having a security plan in place for any corporate event. This is something that makes or breaks your event. You do not want to be turned away at the last minute with little to no notice.
Get Sponsors
Even when your company is small, you can still get sponsors for an event. While this may seem like easy marketing, it is not always that simple, especially if the company in question has a “loyalty” policy and may ask
Good Venue
A good venue is essential for any corporate event that you plan and run. The size, cleanliness, location and capacity must be taken into consideration. It is never a good idea to pick a venue that does not meet all the requirements for your event.
Do Your Homework on the Hosts
If you are thinking about inviting potential customers to your corporate event, check their profile first before making any decisions or taking any actions.
For example
If the purpose is to have an awards night with your staff and customers, then this should be clearly outlined in the invitation.
provide a list of potential customers before they make a decision to sponsor your event.
